DriveSmart

Archive for the ‘TV’ Category

Agentia: Jung von Matt/Neckar, Stuttgart, Germania
Executive Creative Director: Michael Ohanian
Copywriter: Robert Herter
Producator: Bernd T. Hoefflin / Element E, Germany
Director: Alex Feil

Anunțuri

De la Dumnezeul epilatului inghinal: WTF?!

Agentia: Saatchi & Saatchi, Milano, Italia
Creative Director: Agostino Toscana, Alessandro Orlandi
Copywriter: Luca Lorenzini
Art Director: Luca Pannese
Productie: Kapsel Productions
Director: Luca Perazzoli

Pentru a sustine campania desfasurata pe TV,  baile si toaletele publice din universitati, mall-uri, restaurante si pub-uri au fost invadate de stickere transparente aplicate in interiorul chiuvetelor, pentru a intensifica drama firelor de par pierdute si care se agata disperate de samponul Pert.

Spotul a luat un gold la Dubai Linx 2009, Dubai International Advertising Festival.

Festivalul International de Publicitate  de la Dubai aduna impreuna crema advertisingului din  Orientul Mijlociu si Africa de Nord (MENA).

Agentia: LEO BURNETT Beirut, Liban
Executive Creative Director: Bechara Mouzannar
Creative Director: Ghida Younes
Copywriter: Rana Najjar
Art Director: Areej Mahmoud/Yasmina Baz
Producer: Rayane Smayra

Agentia: JWT Johannesburg

„Don’t tell us what to do. Don’t tell us what to think. Don’t force advertising down our throats. Independent readers have a mind of their own.”

Agentia: Lowe Howard-Spink, UK
Creative Director: Paul Weinberger
Copywriter: Charles Inge
Art Director: Charles Inge

Imi place spotul asta, este revelator cumva…sau poate e doar entuziasmul meu matinal.

Agentia: Publicis Conseil, Paris

Creative Director: Fabrice Delacourt, Olivier Desmettre
Regizor: Philippe André
Producator: Olivier Glandais